How it works
A check you can understand.
The consumer journey
Find the record. Read the context.
Choose your next step.
- 01
Scan or enter
Scan the QR code with your camera or type the Product Integrity Code. Manual entry is always available when a camera cannot be used.
- 02
Review the result
Read the identification level, the product details and any warnings. Compare them with the item in front of you.
- 03
Understand the evidence
Look at the source, scope and freshness of the information. A match is not a blanket authenticity claim.
- 04
Act with clarity
Follow a notice, subscribe to alerts, or report a concern and follow it up with a private code.
Results that mean something
Different findings.
Clearly different meanings.
Priority 1
Recall or safety notice
A published notice covers this product, batch or item. Read the issuer, affected scope and instructions.
Priority 2
Expired or withdrawn
The batch is past its expiry date, or the product or batch record was withdrawn.
Priority 3
Code not active
The code was never activated, or was suspended, revoked or retired. This is not by itself proof the item is fake.
Priority 4
Attention required
Reviewers recorded a specific caution, such as lapsed evidence or a suspended organisation.
Priority 5
Record matched
The code belongs to a published record in the stated scope. It does not alone prove the physical item is genuine.
Priority 6
No matching record
The completed lookup did not find the code. The product may not be enrolled. This is not a counterfeit finding.
Priority 7
Unable to check
PIVERS could not get current information. A positive result is never shown from old or cached data.
Levels of identification
Product, batch or unit.
Product level
Identifies a product version. Every pack of that version carries the same code.
Batch level
Identifies one production batch, so batch expiry dates and batch recalls apply.
Unit level
Identifies one serialised item, and lets the brand see unusual activity on a single code.
Confidence starts with clarity
Make a more informed choice.
Check a product code, read any notices that apply, and know the next step if something looks wrong.